Similar to Sheldon, I grew up in a family that lived and breathed real estate, but my upbringing was in Charlottetown, Prince Edward Island. I remember sitting at my grandparents’ table after supper, listening to my grandfather on the phone negotiating sales of waterfront acreages with buyers from New England, New York, and Germany. From a young age, I always loved to jump in the car with my Grandfather, dad, or uncles to go look at homes around Charlottetown or acreages in rural areas that they were listing.
My grandfather Stanley had started Mol Real Estate, the first real estate brokerage in PEI, in 1962 after moving to the “Island” from Chatham, Ontario. Before he began selling real estate on PEI, any person who wanted to buy or sell property would have to visit the office of one specific lawyer who would have two piles of paper on his desk; one for people who wanted to buy, and one for those who wanted to sell. Anyone who was interested would have to come to his office and sort through the piles themselves. Within a couple of years, Stanley had introduced marketing strategies to PEI that were cutting edge at the time, such as holding open houses and targeting specific markets by advertising in specialized newspapers in the US, and Europe.
My father David and two of my uncles, Leonard, and Calvin followed my grandfather into the family business when they were in their mid-twenties. Despite my fascination with real estate in those days I felt I needed to explore different paths rather than getting into the family business, so I went to the University of Prince Edward Island and graduated with a degree in Business Administration. In the end, I was drawn back to real estate, and into another family business halfway across the country.
I have a thirst for knowledge; as a child that lead me to read about 20 books a week, and to this day I enjoy reading fiction and non-fiction. I always enjoyed playing sports such as tennis, volleyball and basketball, but my biggest athletic passion is soccer. I played, coached, or refereed seven days a week in the summer and fall as a teenager. I began coaching and refereeing at when I was 14 and by my mid-twenties I had coached and refereed at multiple national championships both at the club, and All-star levels and I still play to this day.
I believe that three of the most important factors that create value for real estate clients are: knowledge, strong personal relationships, and innovation in marketing.
Great group of people who are truly professional, very knowledgeable about real estate with very high service and ethical standards. Our clients are always well taken care of when we refer them to Liv.‐ Gord McCallum Read More